The advent of Information Age has brought about the concept of user experience design, or simply UX design. In the last couple of years, with HTML5 and CSS3 going mainstream, there has been an exponential rise in its application.
Broadly, it refers to a design methodology, which takes into consideration the users' perspectives and their ease of use in browsing a website or using an application. It has always been found that simplicity is the best policy in this field, which has been developed from human factors and ergonomics. Significantly, it has been also found that UX design is the foundation of productive web design. In another word, customers are frustrated with 'difficult' websites, which can have a direct impact on the revenue and the brand as a whole. Web design can play a major role in branding and promote a business. Apparently, the detailed procedures are crucial to understand the means and get the most out of this endeavor with the use of best technology. Therefore, there are generally three areas: first, enhance the UX design to its maximum; second, achieve the business goals; and third, use the most efficient technology. So, UX design = User requirements + Business goals + Efficient technology Business owners have to remember this simple equation when they are considering internet marketing in Seattle. Their success is always marked by the quality of the customer experience. This further stresses the role of design, especially UX design. Elements of Design a) Visual design: This defines the aesthetics of the sites and pages. Web design in Seattle should focus on using various elements, ranging from typography to color theory, to increase the visual appeal as well as the calls to action. b) Information architecture: This classification of information in a systemic, structural order would allow the user to access the info in the easiest way. c) Interaction design: This step encompasses several steps, starting from creating the layout of a page to building affordances while focusing on features and information that are important to the users. d) Usability: Web design in Seattle and elsewhere is all about the users achieving their purposes effectively with a sense of satisfaction. The design is not what it looks like, to quote Steve Jobs, but how it works. This sums up the importance wholly. People use technology to achieve their goals, whether they are buying a home or booking a ticket. UX design should fulfill the various factors of users' needs, expectations, experience, goals, and context of use and so.
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